Paris West Optical

As we head into September and the upcoming Fall season everyone who reads this blog on a somewhat regular basis (all 2 of you) know that in addition to back to school and football, Fall also means that we have an excuse to buy lots and lots of new product for the shop.  Helping us to "kick off" these new arrivals is our now semi-retired pocket sized super model, Kendall, who took time off from her hectic first grade schedule to stop by and showcase these beautiful designs from J.F. Rey's companion collection - BOZ.  These acetate and metal/acetate combinations are super unique, colorful and extremely feminine... and they are just a hint of all the cool new stuff that has just arrived. As far as Kendall goes... we did ask if she wanted her job as supermodel/boss back but she said she's too busy with school and plans to pursue a career as a movie-star/dinosaur hunter...but she did promise that she will visit us on occasion. But if you're in the market for some...

 LOTS of new stuff arriving this month in anticipation of Fall... here's a sneak peak...from Volte Face...  Barton Perreira... and Bevel. Much more to follow.

Hi... this post is for you... you know who you are...the one with the glasses purchased at the place where you buy toilet paper in bulk. I know... you saved a chunk of change by buying that made in China masterpiece that adorns your face...yep, the one with the flaking finish and fancy spring hinges...that stopped springing back in 2004. I'm not passing judgement...ok that's a lie...I am... I'm not very tactful...ask my ex-wife. Anywhoo...don't take this wrong way..I'm all in favor of saving money...I'm just saying that maybe there are better places to save it instead of on the item that goes on your face...you know the one that you actually SEE out of. If I had a dollar for every time I see someone who spent more money (usually much more) on their watch or shoes or tie or handbag than they did on their eyeglasses...well then I'd buy all of you nice glasses... but until then consider this:  The average pair of well made glasses should last about 5 tim...

 Beautiful NEW arrivals from SALT, both opthalmic and sun are now in stock.  We are so excited about this that I was asked to repeat this message in another language just to reacher a wider audience.  Unfortunately I barely speak english so that presents a bit of a problem...and I'm too cheap/lazy to invest in Rosetta Stone so I'll do my best... Eautifulbay EWNAY rrivalsaay romfay ALTSAY , othbay pthalmicoay ndaay unsay reaay ownay niay tocksay. Forget French, pig latin is really the language of love. See you oonsay!

 Spring is here! Everyone knows that Spring = tons of NEW releases from all of the top design houses... and this year we are off to our best start EVER. Our first quarter set sales records but rather than take that money and save it like most rational adults, I've just decided to buy even MORE frames than usual... I'm sure there's some mental illness that can be assigned to this behavior... but who cares if I'm nuts? It means even MORE great selections for you guys. (just ignore me if I'm sitting in the corner talking to myself when you visit...one of our wonderful and sane staff will be happy to assist you). But enough of my problems lets get to the good stuff... Above we have new DITA... both opthalmic and sun.                                     New Alain Mikli...                           Awesome stuff from L.A. Eyewo...