It was the summer of 1997 in Denmark, 3 friends, Henrik Orgreen, Gregers Fastrup, and Tobias Wandrup were enjoying the weather (and maybe a Torborg beer or 2) when they came up with an idea to start a unique sunglass collection. The collection would be built around the concept of frames as art and they would be like nothing the industry had seen before. There was one small problem: sunny days in Denmark are only slightly more common than warm days in Antarctica...and soon the company was in the red. It was at this time when they had the elusive "a-ha" moment (being broke will have that effect on a person)...and decided to switch over to opthalmic frames. Combining inspiration from the functional and glamorous American classic car designs from the 50's with the influence of renowned international designers as Arne Jacobsen and Louis Poulsen. The guys created a line that is innovative, minimalist and clean, sexy, functional and of the highest quality. Besides that they have cool, if slightly disturbing names. Stop by and check out the Invader, Intruder, Hellcat, Helldiver and many others.
It was the summer of 1997 in Denmark, 3 friends, Henrik Orgreen, Gregers Fastrup, and Tobias Wandrup were enjoying the weather (and maybe a Torborg beer or 2) when they came up with an idea to start a unique sunglass collection. The collection would be built around the concept of frames as art and they would be like nothing the industry had seen before. There was one small problem: sunny days in Denmark are only slightly more common than warm days in Antarctica...and soon the company was in the red. It was at this time when they had the elusive "a-ha" moment (being broke will have that effect on a person)...and decided to switch over to opthalmic frames. Combining inspiration from the functional and glamorous American classic car designs from the 50's with the influence of renowned international designers as Arne Jacobsen and Louis Poulsen. The guys created a line that is innovative, minimalist and clean, sexy, functional and of the highest quality. Besides that they have cool, if slightly disturbing names. Stop by and check out the Invader, Intruder, Hellcat, Helldiver and many others.
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